

ISP Week 20
Diegetic Sound – When the sound is implied in the film, for example footsteps, dialogue or doors closing.
Non-diegetic sound – Everything the audience can hear but the characters cannot, for example narrative, music or sound effects.
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The Hunger Games Powerpoint
The Salesman Evaluation
Pre-Production
For this media project, I had to make a short film which followed the regulations of a brief. The brief stated that the film needed to:
- Be located, shot and edited outside of London
- Include a fictional narrative
- Feature a noteworthy architechal/natural landmark/feature which helps represent the town/city it was filmed in.
When I was trying to come up with a story, I had to consider the locations I had available to me and the amount of actors I could gather. My first decision was to have as little characters as I could, so that I didn’t need to rely on needing more actors than I could get. I also knew I needed a landmark which represented the location of my film, so I thought and jotted down some landmarks in and around Worthing that I could use. I also thought it would be much easier to control the environment (lighting, mise en scene etc.) if the film was located in a house.
I wanted my genre to be a crime or a horror, so I started brainstorming some ideas for films in those genres. I came to the conclusion that a horror film would be most suited for me, as I could film it all in a house and it would work. It took a while, but I eventually came up with a few ideas for a film. The idea I eventually favoured was one about a man who lives alone (Danny), and somehow gets haunted or intruded by an antagonist, perhaps a ghost or zombie. I needed to think of a realistic way that a stranger could introduce himself to the Danny, and the most obvious idea was for the stranger to be a door to door salesman, trying to sell an item. From here, I branched out to a few more ideas, like the item the salesman will try to sell will be a strange and old item, and that the salesman could be someone who died many years ago. So, the basic narrative that I had come up with was that a salesman would try to sell something to Danny, a man who lives alone, and Danny doesn’t want to buy the item. The salesman leaves but later on Danny notices strange noises/movements in his house. The story will then end with the audience finding out that Danny was being haunted by the salesman.
My inspirations and influences in coming up with this story were films like The Woman in Black and Paranormal Activity. Both these films include ghostly characters/ideas and the houses in both films are haunted by something. There are strange things happening like doors closing and unusual noises, which helped me with how to present the house as being haunted.
Now that I had this idea, it was time to create a storyboard, which helped me understand and create the visuals of my film. I had to draw scenes which I knew were possible to film and I had access to.
I started the film with a scene of the beach, which I used as an establishing shot. I used this to tick the box for including a well-known landmark, as the beach and the pier are show the area that I would be filming. I then wanted to cut to the road that Danny lives on, to establish the exact area that Danny lives in. I didn’t find creating the storyboard too difficult, as I knew what I wanted to do and the ideas came to my head as I went along.
After this I created a script for my film, which I found more tricky than the storyboard. My main struggle was that I didn’t intend my film to have much dialogue, with only one real conversation. This meant that the majority of my script was description, and it was hard to create as many pages as I wanted. After adding detail and some more dialogue however, my script filled out and was completed.

The hardest part of my pre-production was finding a cast and location to film. I only needed two actors, but didn’t fully know what kind of actors I wanted, and I wanted a house which was on a quiet road so that the audio didn’t get disturbed. After a long time of thinking and looking, I found two people who were perfect for the roles I wanted – my friend and my granddad. Luckily, my granddad lived in a very quiet road, which was perfect for filming. The only problem was that he lives in a bungalow, and my script and storyboard include stairs. However, I decided that it wasn’t too big of an issue as stairs weren’t a big part of the story, so it didn’t matter.
After perfecting the story and finding a date to film, I gathered all the props and clothes I needed and took the filming equipment to the location.
Production
The production went surprisingly well, as I hadn’t filmed anything like this. The actors read the script to understand their roles and know what they were saying, and when they were ready I started filming. I managed to direct the cast with quite a lot of ease as I knew what I wanted them to do and they understood very well.
I started filming before sunset, as my film include day and night scenes. This meant I had to schedule the filming well, and make sure I had enough daylight otherwise I would have to film another time.
During filming, there were quite a few shots that I had to redo, however I knew I would have to do this because it’s unlikely a scene will be perfect first try. The actors didn’t have to follow the dialogue in the script very strictly, as I wanted the conversation to flow naturally and not something that they had to remember of by heart.
I enjoyed filming and directing, especially due to the fact I had a set idea as I planned it well. There were a couple things I changed during filming, but nothing which affected the story (for example certain shots were different).
For the establishing shots of the film, I wanted to create an atmosphere which was not as gloomy as the film for a contrast, but still empty with no one around. My idea in the script and storyboard was the open the film with a scene of the beach, however I realised that I would rather film the down lands, which gives an atmosphere of happiness but also emptiness.
Post Production
After filming, I uploaded the footage onto a Mac, and started editing. I used Adobe Premier Pro, which is a programming software I was already quite familiar with. I didn’t take long to put the clips together to make the basic film, and once I had done this I started to come up with ideas for the different cuts and techniques I could use. I added different transition types where appropriate and changed up the lighting in some scenes to make it more fitting etc.
I then added the music and sound effects in, making sure the timing for all of it was perfect. The sound effects had to fit in with the timing of the video, so I made sure I was precise with it. There was an error with one of my clips, and the audio was very muffled, so I used audio from a different clip to create the sound of footsteps, and luckily it worked just fine.
For the end jump scare, I needed to create something scary out of the ghost, so I went into Photoshop and liquified his face to make him look more monster-like. Once I had done this I put the image into Premier Pro, and just used the still image as the video for the end. I think this worked well as the audience wouldn’t have expected the mans face to look any different, as he had looked human throughout the film. After this I added the text needed for the beginning of the film, including the intro credits and the title. I decided to fade the credits in time with the footage so that the intro flowed nicely.
I then dug deeper into the editing, and came up with the idea to use a 21:9 cinematic aspect ratio for the establishing shots of the film. I did this to set the mood of a film and create a more dramatic effect, it also looked more professional. I then made the black borders transition out when the title appeared, so that the audience would feel more immersed into the film. After reviewing the footage of the intro clips, I realised it wasn’t as smooth as it could be, so I used the warp stabiliser tool in Premier to fix this. It worked very nicely and it made the intro look more professional and cinematic.
Finally, I added in the end credits, which didn’t take long using the basic credit roll motion. I think my film was good and successful, and there is not much I would change. If I could go back and re-film some clips I would as when you edit footage you have a better understanding of how the clip should have been. I would also have been more careful with the microphone, as there were a few parts in the film that you could hear other noises, which I had to take out. However, overall I am happy with my film and it went as planned.
The Salesman (Video)
Unit 3: Activity 2








Unit 22: Activity 4 (D1)
Expectations have been met for the brief, because the script contains a noteworthy landmark (at the beginning), has a fictional narrative and is filmed completely outside of London. The script should meet the needs of the target audience, as the story has been made for a range of ages, and mainly males.
My script doesn’t need many changes, other than the fact it is quite short on description. I can add more detail to my description to make it clearer what is happening at certain times.
The content of my script has the correct format, style and layout etc. I used the font ‘Courier New’ at 12 point, which is the industry standard for script text. All my description was in bold and enclosed in square brackets the make it obvious that it was description. The dialogue in the script was all indented, with the names of characters in capitals. This makes it easier to find the dialogue on the script, and not get it mixed up with any other text. It is also industry standard. I used sluglines and parentheticals where appropriate, to describe where and when the scene is, and to describe the way a character does/says something. At the beginning I included a title page as well, which contained the name of the film, my name and the date created.
I think that most aspects of my script are good, as the structure and format where correct, and the story makes sense. The script looks meets a lot of requirements for a pre-production script, and the format is very similar, if not the same, as industry standard.
I don’t think there were many errors with my script, and I have already corrected any obvious mistakes I made. The script isn’t as long as I would want, however I am sure that the film will still be 5 minutes long. Overall I am happy with my script as I think it looks like a real script and is easy to understand.
Unit 3: Activity 1 – Task 2
Target Audience
The target audience in terms of demographic profiling will be:
- Age: 16+, the film is a horror and not suitable for under 16s
- Gender: Mostly male. The main character is male and there are no females in the film.
- Income: Low to Mid income. Will be possible to stream, therefore people with a lower income will be able to afford.
- Education: College students, university students and working people.
- Occupation: Student to average salary job.
Sociographic profiling – My film will be targeted towards “mainstreamers”
Equipment
The equipment I will use:
- Camera
- Tripod
- Boom mic
If I was to produce the film in the film industry, I would use:
- Lighting equipment
- Different lenses
- Props for effect
Crew Personnel
I will be controlling the camera, and will have one other person to control the microphone. In the film industry I would have the producer, prop and cast director and cinematographer with me.
Marketing Product
For my film I would create social media pages to promote it. On the pages I would have short trailers and photos promoting the product, with people able to share their reactions. I would also create posters for the film, to gain more attraction from the general public. There would be a trailer for the film, being shown at various cinemas.
Celebrity Endorsement
I would utilise celebrity endorsement by using celebrities to do with the horror genre to promote my film through social media. I would want the film to be promoted through celebrity events like festivals or concerts.
Media Platforms
I would use social media, like facebook and instagram, to promote my film, as this would reach a large audience, and an audience of younger adults. I would also want my film to be advertised through TV and on streaming services like YouTube, to gain attraction from people who are into films.
Distribution
The film will be distributed through DVD in stores, and also through Netflix. If the film is on Netflix it will gain more attraction as it people will see it and be able to watch it easily. If people enjoy the film on Netflix they may recommend it to their friends.
My film will be distributed in February 2020, and will be released to Netflix before DVD, so that it can gain attraction.
The distribution company I would use is Bulldog Film Distribution, as they are based in Brighton and have distributed many popular horror films successfully.
Unit 3: Activity 1 – Task 1
Treatment
Working Title – The Salesman
Genre – Horror
Duration – 5 minutes
Target Audience – 16-30 year old, prominently male audience. People who like horrors and ghost stories.
Outline – A man gets a knock on his door, and opens it to find a salesman in old ragged clothes trying to sell him a vintage camera. The salesman is very persistent, but the man in the house makes it clear that he is not interested and shuts the door. The man in the house then starts experiencing strange things, like banging on the window and doors slamming shut. He tries to ignore the noises by sitting and reading the newspaper, and he reads an article reporting sightings of a man who died 40 years ago, trying to sell his camera.
Character breakdown – There will be two main characters in this film, one being Danny Wills, the man who lives in a house and is approached by the salesman. The other character is the salesman/ghost, who’s name is Jeff Peterson. Danny is a man in his 20s who lives on his own in a middle class area. He is happy with his life and respectful to others. Jeff is a ghost who died 40 years ago. Not many people know much about him other than his name. Continue reading
Unit 22: Activity 3 – Script Creation
Task 1
Shooting Script for “The Salesman” – The Salesman Screenplay
Task 2
- Title Page
- Formatting
- Sluglines
- Timing
